01
Bid with a clearer picture.
Understand your labor, service frequencies, and real costs before you put a price on the page.
LANDSCAPE BUSINESS CONSULTING
You know the work.
Let’s build
the business.
Practical guidance for landscape owners ready to bid with confidence, strengthen their sales, and bring a clearer plan to the field.
Individual guidance. Practical learning. English & Español
BUILT ON EXPERIENCE IN THE FIELD
EXPERIENCE THAT
INFORMS THE ADVICEFrom Fernando’s landscape career
INFORMS THE ADVICEFrom Fernando’s landscape career
18+Years in landscape
sales & operations
sales & operations
$1.1M+Annual recurring maintenance
agreement closed
agreement closed
2 → ~30Commercial accounts grown
in under three years
in under three years
FROM OPPORTUNITY TO OPERATIONS
Good work deserves
a stronger business behind it.
You don’t have to figure every part out alone.
We work on the decisions in front of you,
using your numbers and your business goals.
02
Give your sales a process.
Qualify the opportunity, build a useful proposal, and know what your next follow up should be.
03
Connect the bid to the field.
Turn a signed scope into a service calendar, a labor budget, and a plan your crew can actually use.
START WITH ONE REAL OPPORTUNITY
Your next commercial bid.
Let’s work through it together.
Bring the estimate you’re working on. We’ll look at the scope, question the assumptions, and identify what needs attention before you submit.
- Find missing costs and unclear scope
- Understand the reasoning behind the numbers
- Leave with three practical next steps
Best for owners with a draft estimate for one
commercial or HOA maintenance property.
commercial or HOA maintenance property.
COMMERCIAL BID REVIEWA focused first step
$350/ one review
One property. One draft estimate.
A process you can understand and use again.
01
PreparationReview of your scope, estimate, and cost assumptions
02
Working session lasting 60 minutesWalk through the bid together in an individual session
03
A written way forwardAnnotated review and three priority actions
Additional properties or work quoted separately.
PRACTICAL BY DESIGN
Bring a question.
Leave with a next step.
Simple, focused sessions built around work
you can put into practice.
Find the right starting point.
A conversation lasting 15 minutes about your business, the decision you need to make, and whether I can help.
Work through the real thing.
We use your estimate and records. I explain the reasoning, and we put the process into practice together.
Make your next move clearer.
You leave with written priorities, assumptions to verify, and a practical action you own.
A CLOSER LOOK AT YOUR NUMBERS
A small assumption.
A very different margin.
What happens when a job takes longer than you estimated? Move the slider to see why the details in your bid matter.
Let’s work through your estimateFictional teaching example from the client toolkit. These inputs are not recommended rates or margin benchmarks.
THE SAME $18,000 CONTRACTTry it yourself
As estimated More time on site
Annual labor hours300 hrs
Total direct costs$10,800
Gross profit$7,200
Estimated gross margin40.0%
300 baseline labor hours × $30 loaded cost + $1,800 other direct costs. After $3,000 overhead: $4,200 estimated operating profit, before income tax. Selling price stays fixed; other inputs do not change.
FIELD EXPERIENCE. BUSINESS PERSPECTIVE.
From the crew
to the commercial conversation.
to the commercial conversation.
MEET FERNANDO GASQUE
I’ve been on both sides
of the estimate.
I started in the field and grew into landscape sales and operations leadership. I know what it takes to win the work and what has to happen after the contract is signed.
Across more than 18 years, my work has included commercial prospecting, site walks, estimating, negotiation, crew leadership, and job costing. Now I bring that experience to landscape owners building a more deliberate business.
Fernando GasqueLandscape Business Consultant
Based in North Texas · Working remotely English & Spanish
The career figures above reflect experience in previous employment, not consulting client outcomes.
Who is this for?
Landscape businesses run by their owners, especially teams with roughly one to five crews, that already deliver maintenance work and want a more disciplined commercial or HOA bidding process.
What should I bring to a bid review?
One draft estimate, the service scope and calendar, task quantities, estimated labor hours, and summarized labor, equipment, and material costs. Relevant actual job records are helpful. We’ll confirm what is needed before the session; please do not send payroll files or sensitive employee information through the contact form.
What does the $350 review include?
Preparation, a remote working session lasting 60 minutes, and an annotated recap with three priority actions for one property and one manageable draft estimate. Site visits, independent measurements, full proposal rewrites, and large RFP packages require a separate scope.
Can we work together in Spanish?
Sí. Las sesiones están disponibles en español o inglés. Selecciona tu idioma preferido en el formulario y trabajaremos en el idioma en el que te sientas más cómodo.
Do you offer ongoing support?
If the first review reveals a clear need, we can discuss another engagement in bidding, sales, or operations. We agree on the work, time, and fee before starting.
Will a review guarantee that I win the contract?
No. The goal is to help you understand your estimate, identify gaps, and make a more informed decision. Contract awards and actual profitability depend on your inputs, execution, and the buyer’s decision.
YOUR NEXT STEP
Let’s talk about
where you want to grow.
Tell me what you’re working on. We’ll start with a short conversation and find out if there’s a useful way to work together.
A fit call lasting 15 minutesOne conversation. No obligation.
En inglés o en españolWork in the language you’re comfortable with.